Press Releases

Calashock unveils new Search Engine Optimisation package, CalaSearch™

--- London, 21 July 2010 --- Calashock Marketing, the London based digital marketing agency, today released its new Search Engine Optimisation (SEO) service, CalaSearch™.

Since 2006, Calashock has strived to offer professional and high quality marketing solutions, at affordable and cost-effective prices, and the new SEO packages enable website owners to evaluate the benefits of search marketing at an affordable cost and without committing to a long contract.

Luigi Moccia, Director of Calashock explains: “We found that a lot of prospects we contacted about Search Engine Optimisation were sceptical of the results they could see with SEO, and it is still not easy to convince web site owners to integrate SEO into their marketing campaigns - especially when Search Engine Optimisation is not cheap. What we did as an experiment was to offer SEO on a 3-month rolling contract to a select few prospects and clients, which proved to be very popular. If we were to ask some of these clients 6 months ago to pay us a set amount each month for SEO, they would have declined the offer. Ask them today - after seeing the results we have achieved for them - and it’s a different story.

CalaSearch™ has been specifically designed for SMEs who require an affordable yet high-quality SEO service, customised to their needs, and heavily focused on link baiting (the process of creating in-bound links from other websites). There is an initial 3-month contractual commitment, but then it is on a rolling 1 month contract, which can be paused or even cancelled.

Features of the package remain broadly the same as the regular SEO service offered by Calashock, but the difference is the contractual flexibility. “Some people think we may be shooting ourselves in the foot by giving clients too much flexibility, but I have 2 things to say to that – firstly, we are confident that we can deliver results, and if we struggle, we always let clients know the truth (transparency and communication are key in a good relationship with clients), and secondly there really is no point in holding a client to ransom with a contract if they do not want to work with us” added Luigi.

More information on the CalaSearch™ SEO packages is available at www.calashock.co.uk/calasearch, and clients can sign-up by contacting the Calashock office on 020 8440 9535.

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Notes to editors
1. Calashock Marketing is a full-service digital marketing agency, offering website design and Search Engine Optimisation
2. Luigi Moccia has worked as a marketer since 2001, with a brief spell as a broker in the City of London
3. Calashock was established in 2006 and works with companies in the UK, USA and Italy
4. This press release is available by e-mail
5. More information on Calashock and CalaSearch™ is available at http://www.calashock.co.uk

About Calashock Marketing
Calashock Marketing is a digital marketing agency based in London, offering Search Engine Optimisaiton, Pay-Per-Click Management, Affiliate Marketing Management, Social Media Marketing, and Website Design services.

The company prides itself on providing clients with value added digital marketing services that positively impact their profit. For additional information about Calashock visit: www.calashock.co.uk.

Contact
Luigi Moccia, Calashock Marketing
020 8440 9535

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